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5 Simple Google Analytics Tips You Should Be Using

Posted by jennitaLast week, a few of us from SEOmoz attended WebShare’s Seminar for Success for Google Analytics and Google Website Optimizer training. All of us who attended have a decent grasp on GA but really wanted to get some advanced information and gain a better understanding of GA’s potential. Plus, actually getting trained…

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Debating the Value (and Meaning) of "Great Content" for SEO

Posted by randfishThe SEO industry, like many others, has private forums, chat threads and groups of connected individuals whose interactions happen largely behind closed doors. Today, I’d like to pull back a curtain and share a debate that occurred between a number of CEOs in the search marketing industry over the last few days…

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SMX London: Ranking Factors in 2010

Posted by randfishSomehow, my flight from Seattle landed just before the newest Icelandic ash cloud began shutting down airports across UK airspace. As a result, I was able to present at SMX London this morning. The presentation is included below.
This slide deck focuses on things that are probably in the search engines’ ranking algorithm today (e.g. the reasonable surfer model),…

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API and Dataset Cheatsheet – Building Quick & Dirty Tools

Posted by willcritchlowI recently wrote a post on hacking together a linkbuilding tool where I set myself a challenge of learning a bunch of new technologies in 2 hours in order to be able to build a basic linkbuilding tool. I learnt just enough YQL, xpath, Python and Google App Engine to do the job….

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Whiteboard Friday – Google’s May Day Update & What It Means for You

Posted by great scott!May Day, Roodmas, Walpurgis Night, Beltane…regardless of the name, it’s a time for dancing around the maypole, enjoying the bounties of Spring, recalling the battle for worker’s rights, and lots of other fun things. But for many a search marketer, May 1st (ish) of this year will be remembered as…

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Define Competitors: Step 4 of the 8-Step SEO Strategy

Posted by lauraThis post was originally in YOUmoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc.Congratulations on making it halfway through building this SEO Strategy document with…

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3 Key Takeaways from Search & Social

Posted by LindsayLast week Jen and I attended the Search & Social Summit here in my backyard of Tampa Bay. This isn’t your typical conference recap post, though. I wanted to focus on the action items that still stand out for me a week later, the things will make a difference in what I…

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Some Opinions on the SEO Myths & Realities Fight

Posted by randfishA few weeks back, Stephan Spencer (one of my Art of SEO coauthors) authored a post for SearchEngineLand entitled 36 Myths that Won’t Die But Need To. I certainly recommend checking out the post, but be warned of some highly contentious comments. The tweets and offline feedback were similarly up-in-arms and it’s easy…

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How I Get Things Done – And How You Can Too

Posted by willcritchlowWarning – this is a more personal post and one that isn’t about hardcore SEO tactics. Despite this, I think that I have some useful lessons to share and I hope you find it useful. For thoughts on similar principles but more from an SEO project perspective rather than an individual efficiency…

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Are Webmasters Using Canonical URL Tags, Nofollows? The Latest Linkscape Update Has the Data

Posted by randfishIt’s an exciting day at SEOmoz – Linkscape’s index has updated with fresh data crawled in the past 30 days. This update also gives us a chance to show off lots of interesting data points around the web’s usage of search-specific tags and directives. Let’s dive in!
The Canonical URL Tag Grows in Popularity
Rel…

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